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 Gold Emperor Group Co., Ltd. was established in 1993 at Wenzhou Eco. & Tech. Dev. Zone. The company is a footwear manufacturer integrating R&D and production with total 42 production lines, and around 12,000 employees at moment. Our annual production capacity is around 3,400 million pairs of shoes.

Development History



Mr. John Zhu initially built a small family workshop which covered 100m² only. And at that time, he concurrently worked as designer, purchaser, manager and salesman etc.


He introduced the first production line from Taiwan, the factory came into shape preliminarily, and Wenzhou Gold Emperor Shoes Co., Ltd. was established.


Gold Emperor Shoes Co., Ltd. was relocated to the new factory building at Wenzhou Eco. & Tech. Dev. Zone which had 3 production lines, and products were mainly sold to markets in China and Russia.


Gold Emperor exited Russia market, and began to sell products to Japan and Spain.


We started cooperation with Paramont (Nine West), and got comprehensive training from them on product development, shoe production process, production technology and standard etc, and gradually established and improved our quality control system.


Gold Emperor began to establish business cooperation relationship with Deichmann Group. 2004 We moved to the new factory located at Binhai Industrial Zone.

2005 - 2020

Work with Deichmann Group, meanwhile we had also worked with Inditex Group and Aldo Group.

2021 up to moment

Working with Deichmann Group and Puma.

GE Production Layout Overview

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